Design Equation

4 03 2010

Please have a look at this image below.

It is a design equation, a tool for us designers to generate ideas. Take some time to think about what PRODUCT this unlikely union could bring. There is no right or wrong, no need for logic, it can be a feeling or just something that you think looks interesting in your head.

I for example thought of a crown…

So be poetic, mysterious, inspirational and ingenious and tell me what product this should be!



15 02 2010

This is the first Evolutionary test this year, we are designing a land-line telephone.

The first selection/generation is of 4 Concepts

All concepts are based on the idea of a tactile telephone with more interaction between user and product. This is the opposite of the I-phone Touch…

A textiles telephone

A musical telephone

A big button telephone

A tin can telephone